Mendis Million Dollar Bottle goes confidential

Over the past two weeks we have entered into an agreement over Mendis Million Dollar Bottle with another party, now exactly what this agreement is all about, you will have to wait until January 2009, as we are now confined to confidentiality under the agreement until then. However, I can tell you one thing; it is going to be some breaking news when we do announce what is taking place with the Million Dollar Bottle. If you want a hint what is going on, keep an eye on milliondollarbottle.com in the next month as we will be releasing the first part of what is going on there. For now we have this domain directed to our main page, though that will change in the coming weeks.

Unfortunately, now we are tied into confidentiality agreements on our business I really can’t spill the beans, so to speak, on what is going on until we actually have everything completed. That said, we have a few things working out and will soon start releasing information and promotional material, starting with the site milliondollarbottle.com, which will lead to our new official website in January.

To back this news we have coming out in January over Mendis Million Dollar Bottle, we have a national media promotional campaign being rolled out also. This promotion will be our first large scale, planned promotion campaign for the Mendis brand, which makes this a very exciting time for us here at Mendis.

As I mentioned a few weeks back, we at Mendis have decided to build the Mendis brand in line with the Million Dollar Bottle and exclusive "signature-premium" collection of limited release bottles. Mendis Million Dollar Bottle was the first bottle in this collection, though we will have more news on our second release in the New Year and pricing for it. For now, I don’t want to mix up our campaigns we have going so I will forgo discussing more about this second collection, until we release full details what is going on with the Million Dollar Bottle, so keep an eye out for more on this.


Chris S. Richardson
President